Responsible
Responsible with the natural environment that wine landscapes depend on — soil, water, biodiversity and heritage.
GWTO | OMET
Global Wine
Tourism Organization
The Global Wine Tourism Organization promotes responsible wine tourism through global summits, academies and the GWTO Biosphere certificate.
GWTO | OMET Global Wine Tourism OrganizationDiscover GWTO
The Concept
Wine tourism in wine-producing regions
Global Wine Tourism Organization
The global home
of responsible enotourism.
GWTO — together with GWTO Academy — is a worldwide network where entities and independent professionals from the public, private and academic sectors work toward a single shared goal: advancing responsible, sustainable and satisfying wine tourism in every producing region.
Meet the networkThe Framework
Responsible · Sustainable · Satisfying
Sustainable
Sustainable over time — economically viable for growers, villages and regional operators, not just a seasonal trend.
Satisfying
Satisfying for both visitors and local residents — experiences that welcome guests without hollowing out the community.
The Members Network
The international wine-tourism ecosystem
Governments & Destinations
Put your wine region
on the world map.
Contact GWTO Associations & Wineries
Reach travellers who care
how wine is made.
Become an ETC Partner Academic Institutions
Bring the GWTO Academy
to your country.
Contact GWTO Independent Professionals
Lend your expertise
to a global movement.
WHO is WHO in EnoTourism Mission & Objective
A shared purpose for wine-producing regions
Mission
Socio-economic development
of wine-producing regions.
Objective
Wine regions, transitioned
into responsible destinations.
Wine regions.
Responsible destinations.
The Strategic Plan
Five lines of action in responsible wine tourism
Education. Global promotion. International recognition.
Sales and market intelligence.
- 01
Education
GWTO Academies
Dulaan Wine Town Resort · IGES Universidad - 02
Global promotion
GWTO Global Summits
Uruguay · China · Portugal · México - 03
International recognitions
Awards
Responsible experiences, entities and professionals - 04
Sales
Straight-to-Market
EnoTourismClub · The Home of EnoTourism - 05
Market intelligence
Global Economic Monitor
Wine tourism and territorial development
GWTO Academies
Education
Education
GWTO Academies in China and México.
GWTO Global Summits
Global promotion
Global promotion
The GWTO Global Summits. Responsible EnoTourism.
Next summit
4th GWTO
Global Summit
Responsible EnoTourism
- Dates
- April 14–17, 2027
- Host destination
- Querétaro, México
Global promotion
1st GWTO Global Summit
2024, Punta del Este (Maldonado, Uruguay)Global promotion
2nd GWTO Global Summit
2025, Yantai (Shandong, China)Global promotion
3rd GWTO Global Summit
2026, Beja (Baixo Alentejo, Portugal)Awards
International recognitions
International recognitions
Recognising responsible experiences, entities and professionals.
Sales
Straight-to-Market
Sales
EnoTourismClub. From local experiences to a global audience.
Booking · Suppliers
Take Your Experiences
to a Global Audience
Supported by GWTO Global Wine Tourism Organization
- Wineries & Vineyards
- Food Producers
- Restaurants & Wine Bars
- Accommodation
- Outdoor Activities
View the full poster 
Urban enotourism
The Home of EnoTourism
GWTO Global Economic Monitor
Market intelligence
Market intelligence
Wine tourism as a tool for territorial development.
Market intelligence
GWTO Global
Economic Monitor
Our destination partners
The international network
Our destination partners
