Iberian Wine Tourism Route

BASSAIRPINIA.- “Coopetitiveness (competing with a cooperative spirit) will be more essential than ever during and after the pandemic. Entrepreneurs and actors from the Public Sector are required to be supportive among ourselves and with the community, collaborating with actions that contribute both to the socio-economical development of the destinations and their residents as well as to the consumers satisfaction”, says José Antonio Vidal, President CEO of the Global Wine Tourism Organization (GWTO).
“An example of the above, is the alliance between the Spanish (AEE) and the Portuguese (APENO) Wine Tourism Associations.

Two countries that share geography and hospitality and that are now united to boost and emphasize the great richness of their cultural heritage, their history, their art and their wine and gastronomy tradition”, stated Mr. Vidal.

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